Real-life Dad and his two daughters star in Subaru commercial...
February 23, 2012We all have that one commercial that makes us tear up. We may not admit it, but every time it comes on, we stop what we’re doing and reach for a tissue. A new Suburu commercial falls into this category, and if you’re a parent, it will tug on your heartstrings more than just a little bit.
The TV ad, called “Baby Driver,” features a father handing over the car keys to his daughter as she sets off to drive alone for the first time. If you’ve ever watched your son or daughter pull out of the driveway for their first solo ride, we bet this ad will make you choke up. (Interesting side note: the two girls who star in the ad are real-life sisters and the “dad” is the real-life father to both girls.)
The ad starts with a six-year-old girl behind the wheel of a Subaru Legacy, while her father gives her the “safety talk” through the passenger side window. When he passes her the keys, we see that it’s really been a 16-year-old about to take her first ride alone, even though her Dad still sees her as his “little girl.”
And in a situation where life imitates art, Andy Lyons, who plays the concerned father, is experiencing this moment in his own life. “As father to both the girls, portraying those complex emotions on-screen was not a stretch for me. Having my first daughter, Lanna reach driving age and knowing that my second, Georgie, will be there all too soon, I understand the anxiety of handing over the keys for the first time.”
This ad is meant to spotlight the inherent safety of Subaru vehicles and the time in a teen’s life when they are responsible enough to take the family vehicle out on the road, as it tries to authentically portray that big moment. “When we found this family we threw out the script,” said Kevin Mayer, director of marketing communications, Subaru of America, Inc. “We simply asked the dad, what would you tell your daughter before she pulled away? The dad took it from there and he was perfect.”
AutoGuide.com 8/8/2010 by Amy Tokic
(Check out my Denise Mira Facebook page today to watch the commercial…if you’re like me, you’ll push ‘replay’ at least 4 times...)
Posted by Denise Mira.
Today hubbs and I will be in downtown Seattle for the screening of the
short film about Albert Einstein, entitled, Light and Black, produced
and directed in Tacoma, Washington by Brian Parker. 8 directors prepared
and filmed movies over the last 3 months that they'll be showcasing
this afternoon. It's fun to be the first audience to get the opportunity
to view the work of these passionate creators, all together in one
place, before they're sent off to the whole wide world.
